Case Study: Savvycom
As a mentor for the Cherie Blair Foundation for Women, Manisah was matched with Van Dang, founder and CEO of Savvycom, a software development company, based in Hanoi. Although already a successful entrepreneur, she joined the programme to gain additional support to manage her growing team and achieve her ambitious growth plans.
Van Dang worked with Manisah throughout 2015 to improve her branding and marketing, and build strategies to secure new clients. Manisah shared valuable insights on brand and marketing strategies, brand messaging and design which lead to her consolidating Savvycom’s brand position with a revenue growth of over 100% and 25 new employees.